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App Preview Videos can have an impact on App Store conversion, but also help in app marketing. Unfortunately, it's not always easy to create these from a physical device, which is something you want if your apps only run on a real iPhone. This week's article shares you how you can create a video with a custom background, ratio, and device bezels.
Read the articleAre you tired of Ruby and Fastlane installation issues? There's got to be a better way! Discover Codemagic open source CLI tools. It is not a drop-in replacement for all of what Fastlane does (screenshots for example), but we use it at Codemagic to build and publish iOS and Android apps, also versioning and device provisioning. View on GitHub.
Learn moreI bet you know about safeAreaInset, but have you ever used safeAreaBar? It applies iOS 26’s scroll edge effect, fixing potential readability issues as Codakuma describes.
If you’re using Claude Code and want to use Xcode’s MCP, this one from Daniel Saidi is for you.
Creating a local Apple Documentation crawler and MCP server comes with its challenges. You’ll learn some interesting facts from this article by Aleahim.
Posting events, subscribing from other places: it’s a common pattern when writing code. Artem Mirzabekian shows how to do this in a type-safe manner using Swift.
What if you want to use Agent Skills inside your app’s AI implementation? Alejandro M. P. explains how to bundle and use skills in Swift.
Last week's Swift proposal state changes. Review-stage proposals are your chance to influence Swift's future.
While I'm mostly having some time off with the family, enjoying Texel (the Swift Island for those that know!), I've also been working on some Reddit optimization.
Being active on Reddit is something I wanted to do more for a while, but I lacked time and attention to optimize for it. I'm now building a Cloudflare worker which notifies me in popular Swift-related subreddits for posts that should interest me.
Setting up such monitor (I'm using IFTTT with a webhook and its MCP) allows you to more efficiently contribute. It's not recommended to monitor and post links to your apps whenever a related thread appears, as you risk being banned for weeks or even months. However, being active in relevant subreddits will automatically expose you to potential customers, and also builds up credibility to sometimes post backlinks to your apps.
Reddit threads show up in Google and friends of mine generate a lot of leads from several long-running posts. Absolutely worth investigating this if you're trying to market your apps, especially as you'll be able to find niece audiences by looking for related subreddits.
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